W styczniu tego roku, zaraz po premierze telefonu Nexus One, pisaliśmy, ile kosztuje jego produkcja. Teraz pora na nowe urządzenie działające pod kontrolą Androida – Samsung Galaxy Tab.
Serwis internetowy iSuppli rozebrał na części nowe dziecko Samsunga – Galaxy Tab – i sumował koszt jego produkcji część po części. Tablet, którego cena sklepowa wynosi ponad pół tysiąca dolarów, w częściach wart jest zaledwie dwieście pięć dolców. Koszt złożenia urządzenia do kupy wynosi niecałe dziesięć dolarów, więc koszt wyprodukowania tego tabletu zamyka się w kwocie 214,57$!
Wielu ludzi oburzyło się, dlaczego tablet jest zatem tak drogi. Trzeba jednak zauważyć w tym miejscu, iż koszt produkcji nowego iPhone’a wynosi mniej niż dwieście dolarów, a sprzedaje się go za sześćset. Należy zauważyć, że firma nie sprzedaje tabletów tuż obok fabryki, w której są produkowane. Musi opłacić transport, pracowników oraz zadbać o marketing, który przecież też kosztuje. Te wszystkie koszty wliczane są w końcową cenę produktu. Nie należy także zapominać o podatku VAT.
Ważnym faktem jest tutaj jednak informacja o tym, iż iPad, znacznie tańszy niż nowe dziecko Samsunga, w wersji 16GB kosztuje w częściach 264 dolary.
No i generalnie pamiętajmy, że należy jeszcze doliczyć koszt „technologii” (czyli te pieniądze, które zostały wydane przed wypuszczeniem sprzętu do sprzedaży). Często to właśnie to znacząco podwyższa cenę produktu końcowego.
Te koszty sa oczywiscie zle policzone.
Czesci elektroniczne to przeciez krzem, taki w piasku.
Podazajac wiec logika isuppli.com, scalaki powinny byc
w okolicach 1 centa a tablet w okolicach dolara.
@jarek: trafiłeś kulą w płot, przecież kosztorys uwzględnia koszty złożenia.
Tak, uwzglednia rowniez koszty pensji inzynierow ktorzy to zaprojektowali,
koszty sprzetu i softu ktorego uzywali, biur w ktorych pracowali, energii
elektrycznej, trasportu, pensje ludzi ktorzy utrzymuja cala okoliczna
infrastrukture, koszty utrzymania firmy w skrocie…
Oh, nie, zaraz, zapomnialem, to jednak jest tylko koszt scalaka i chinczyka
przy tasmie – taka wlasnie logike mialem na mysli parodiujac to do poziomu
lopaty piasku (sensu parodii oczywiscie nie wylapales).
@reddie. Jesli marza to roznica pomiedzy cena koncowa a wytworzeniem,
to ani Ty, ani ludki z isupple ceny wytworzenia nie znacie, bo
scalaki + tasma to duzo za malo.
Wątpię by tak myśleli. Taka wycena kosztu pozwala jednak przewidzieć do ile może minimalnie spaść koszt urządzenia, gdy się trochę zestarzeje. Samsung pewnie taniej niż $350 nie będzie sprzedawany.
Powiedzmy sobie szczerze, że gdyby całkowita marża była tak mała jak wychodzi z podsumowania to byłby to produkt sponsorowany (marża producenta, sprzedawcy, koszty transportu i magazynowania, marketing, opracowanie produktu, dopasowanie oprogramowania (załączenie dodatkowego np. ichniejszy office) itd. itd.. Nie pokryłoby to kosztów.
Tak naprawdę to trzeba pamiętać, że ceny podzespołów są podawane za 1000 sztuk, a dla dziesiątków tysięcy rabaty sięgają 30%, dla setek tysięcy nawet 50%. Tak więc realny koszt podzespołów może być nawet 50% mniejszy niż ten wyliczony.
Trzeba też pamiętać o kosztach oprogramowania. System dostali za darmo, ale ktoś musiał go zintegrować i napisać nakładkę. Dodatkowo testowanie i support też kosztują.
Gwarancja tez kosztuje, przeciez gwarancja nie jest za darmo, jest wliczona w cene. Dodajmy jeszcze zlecenie certyfikacji wszelakiego rodzaju (znaczek CE, podobne znaczki w US i reszcie swiata) to wyjdzie ze w sumie tak wiele to znow nie zarabiaja.
Jeśli jest dla kogoś za drogo to oczywiście może kupić sobie części po kolei i złożyć lub po prostu nasypać trochę piasku (krzem) do aluminiowej obudowy i mieć sprzęt po prawidłowej cenie 🙂 Aj, czekaj… to tak nie działa! :<
Jak tak bronicie polityki cenowej Samsunga, to powiedzcie w jaki sposób Creative może ustalić cenę sprzedaży 7 calowego tabletu Ziio na 320 dolarów, a 10 calowego na 400$, a Archos 10 calowy 300 dolarów. Jedyną różnicą między nimi, a tabletem Samsunga jest w tych pierwszych brak modułu GPS. Za 3000zł, Samsung 7 calowy nawet nie ma ekranu SuperAMOLED. To już bym wolał kupić iPada 10 calowego za 2600zł.
Dla mnie najbardziej znaczącą różnicą jest brak oddzielnego 3G w Archosie. Niby można skonfigurować telefon jako modem, tylko to jest już dodatkowa rozrywka i utrudnienie. Oprócz tego Archos jakoś specjalnie nie wysila się też z update’ami, a wersje Androida, które są na jego urządzeniach to nawet takie starocie jak 1.5. Można się spodziewać, że znacznie więcej ludzi będzie pracować nad zrootowaniem i wypuszczaniem nieoficjalnego softu niż będzie to miało miejsce w przypadku Archosa.
Mimo wszystko, jakbym się obecnie decydował na tablet, wybrałbym chyba iPada. Galaxy Tab to naprawdę ciekawy projekt, ale przy cenie ~2 tysięcy złotych góra.
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